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When raising capital for your business, it’s important to search for funding in the right places. Considering angel investors is a step in the right direction, but it can be difficult to pick the best one for you and your business model. First and foremost, it is essential to understand what an angel investor is, what they can do for you, and where you can find the right match.
What is an Angel Investor?
If you have ever tuned in to ABC’s Shark Tank, you have watched angel investors such as Mark Cuban and Robert Herjavec search for investment opportunities. An angel investor is a business professional willing to invest in small businesses to help them build profits. They support the business by investing anywhere from $150,000 to $2,000,000. This investment typically occurs in the early stages to help get the business off the ground while also providing invaluable financial and business advice.
Who is an Angel Investor?
Angel investors provide investments in a more informal way than an established venture capital fund would. They are typically former business executives who have a proven track record within large corporations to back their credibility. Their motives to invest can be to simply turn a profit, considering they average a return of 2.5% of their investment. However, since there’s about a 50% chance to gain a positive return, there is a high risk involved.
Another reason why these business executives may be interested in investing is for their own desire to make a change within an industry that aligns with their professional or personal values.
What are Angel Investors Looking For?
Angel investors want to provide funding for businesses with a strong team, a promising market, and a business they see potential in. Such businesses for example know everything about their potential business risks and can handle them. They are ideally searching to see a return 10x their initial investment within a span of 5 years. If they don’t see likelihood in that, their interest in the small business will decline. They won’t often invest if they feel they cannot offer guidance or support within the industry. Since time is money, they can also invest in the company by taking the time to provide valuable insight and perspective.
List of Angel Investors
Searching for Angel Investors can be overwhelming when you’re not sure where to start. For SaaS Angel Investors, a great resource is https://ang el.co/saas/investors.
Here is a list of SaaS Angel Investors Investing in B2B Startups/
B2B Funding of SaaS Companies
London, UK
Automatic, Talkdesk, MediaCore
Toronto, Canada
TribeHR, Kera, Fuse Powered
San Francisco
Aardvark, Flowtown, Rapleaf
Greater Boston Area
Rapportive, Help Scout, Appcues
Las Vegas
Intercom, Buffer, Unbounce, Drift
San Francisco
Palantir Technologies, Yammer, PayPal
Greater Boston Area
Hubspot, Appcues, Buffer
Montreal, Canada
Taleo, Airborne Mobile, Amilia
Quebec, Canada
Taleo, Coveo
San Francisco
Affirm, HelloSign, Jetty
Greater Boston Area
Influitive, TimeTrade
Montreal, Canada
Element AI, Planora
New York City
Taleo, Simple, DataHero
Greater Boston Area
Paydiant, MixRank, Edocs
Greater Boston Area
Unica, docTrackr, Jingle Networks
San Francisco
Salesforce.com, 3Ware, Securify
Oakland
Optimizely, Twilio, Asana
Victoria, Canada
Unbounce, MediaCore, Versly
Robert Shaw
New York City
Box, Streem, Revolve Robotics
San Francisco
Intercom, ToutApp, Zozi
Greater Boston Area
Crashlytics, CardMunch, Incentive Targeting
San Francisco
Influitive, MixRank, CodingTechnologies
Check out this list for B2B Venture Capital Firms Investing in B2B Startups:
B2B Funding of SaaS Companies
New York City
Kustomer, Fundera, CrowdAI
Palo Alto
Optimizely, Kiva Systems, Symphony Commerce
San Francisco
Box, Appirio, AuditFile
San Francisco
SuccessFactors, Yammer, Veeva
San Francisco
Marketo, Totango, Amplero
San Francisco
Twilio, Involver, Bizo
San Francisco
Bedrock Analytics, Influitive, Pex
Boston
Colubris Networks, Incpient, GSI Commerce
Greater Boston Area
Mattermark, Crashlytics, MongoDB
Stuttgart, Germany
Zendesk, Geckoboard, Typeform
Menlo Park
GoodData, Host Analytics, Zuora
Ottawa, Canada
Camilion Solutions, Synad Technologies and ViXS Systems
Montreal, Canada
Lightspeed, Unsplash, Chronogolf
Greater Boston Area
Hubspot, TribeHR, AppIQ
Palo Alto
Zendesk, Wave, Rethink Robotics
New York City
LivePerson, GoToMeeting, Greenplum
Guernsey, United Kingdom
Betaworks, Klaxoon, TheGuarantors
San Francisco
Amplitude, Contentful, Confluent
San Francisco
SendGrid, Twilio, Skybox Imaging
San Francisco
Meta, Origin Protocol, Taplytics
San Francisco
Salesforce.com, SuccessFactors, Box
Palo Alto
Talkdesk, SalesLoft, Pipedrive
Montreal, Canada
Salesfloor, IMMUNIO, mnubo
Palo Alto
Front App, Periscope Data, Talkdesk
Palo Alto
Veeva Systems, Zettics, VigLink
Palo Alto
Twilio, Indextank, Boomerang
Toronto, Canada
Freshbooks, Context.io, Engagio
Los Angeles
Burstly, Gravity, Invoca
Toronto, Canada
Guardly
San Francisco
InVision, Pendo, Slack
Montreal, Canada
Taleo, iBwave, Beltron
San Francisco
Zuora, Confluent, Optimizely
Greater Boston Area
Amplitude, Optimizely, Yesware
San Francisco
Zuora, Zendesk, Optimizely
San Francisco
AB Tasty, Bestmile, Platform.sh
Almere Stad, Netherlands
Box, BlazeMeter, Streem
San Francisco
Workday, Tableau, Coursera
Toronto, Canada
FreshBooks, Influitive, ScribbleLive
Palo Alto
Hubspot, ExactTarget, Box
San Francisco
Marketo, Engagio, Talkdesk
San Francisco
Heroku, Buffer, Periscope Data
San Francisco
Dremio, Expensify, Looker
San Francisco
Atlassian, Lightspeed, Qualtrics
Closing
Overall, it can be overwhelming to understand this concept and new playing field, let alone experiment within it. However, having angel investors on your side is so beneficial to the health and future of your company. It is essential, now more than ever, to leverage these opportunities.
If you are looking for web experts to help and guide you, StarNavi Team is at your service! Contact us and get high-quality consultancy as well as professional help in choosing the tech background for your startup!
